JAXETWELCOME TO THE NEW REALITY
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WE CREATED A PROTOTYPE

Together with the design team, our team developed a variety of prototypes for the company's products.

These prototypes served as the basis for selecting optimal options, ultimately leading to the choice of the final design.

We closely collaborated at each stage of production, including working with the development team, the marketing department, the top management of the company, as well as with factories for ordering components and producing prototypes.

Our 3D renders were utilized for color matching, fabric texture selection, lens and detail shaping. Orders for these elements were placed in large quantities.

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Together with a team, we created several computer-generated videos to introduce the product to a wider audience on social media. Later, these videos were used in the design of physical stores and sales points

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In the production process, we actively employed 3D models for efficient communication between clients and factories.

This allowed for a detailed examination of all sewing nuances and ensured the accuracy and quality of the produced goods at every stage of manufacturing.

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The marketing team utilized the materials obtained for preliminary assessment of consumer demand, pre-sales events, and product presentations

The visual content created within the project served for social networks...

...as well as the foundation for the official product website

DOROFEEVA
The famous Ukrainian pop singer
Blogger 5.3M+ followers
Former member of the pop duo Vremya i Steklo

Oleksandr Usyk
Ukrainian professional boxer
World's best active boxer
Best heavyweight by TBRB, BoxRec, and ESPN
Artur Mkhitaryan
Real Estate & Innovations
Founder and CEO at @taryangroup
Founder & Chief product architect of @jaxet.world

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The product was presented at a boxing match where Usyk defended his world titles for the first time according to the World Boxing Association (WBA), the World Boxing Organization (WBO) and the International Boxing Federation (IBF)

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ART DIRECTION ⚡️ FASHION

THE DIGITAL MARY